Fantastic Mr Fox

by Nurit Koniak | 23.11.15

Israeli creation is thriving in Amsterdam more than ever with new and exciting projects in the culinary fields. The most recent one, is Mr Porter – a restaurant located on the 6th floor of the new W Hotel Amsterdam.  Mr Porter is a unique concept blending the classic steakhouse with a chic contemporary lounge.

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The restaurant was designed by Tel Aviv-based renowned architects Baranowitz + Kronenberg, who were also in charge of the design of the entire hotel complex. Our team at Koniak Design created the branding for Mr Porter- a black white and gold identity, using the figure of the fox as its main symbol.




Friends of the studio Florentine Kitchen Knives and Studio AndreyAndShay were invited to design a bespoke Steak knife and blade guard in the spirit of the fox. 



FKK is a cutlery brand created by Industrial designer Tomer Botner. Botner was part of the process from the early goings and designed a knife that would compliment the textures and materials used in the interior of the restaurant. The knife was made from High-end steel with sand casted brass bolster and pommel and a black cow leather handle.  Andrey Grishko & Shay Nifusi from Studio AndreyAndShay created blade guards for the knives in black saddle leather and natural Oak.

After the restaurant opened its doors last month, talented photographer Dan Perez was commissioned to create beautiful pictures depicting the restaurant and its cuisine at its best. From sizzling steaks to ambient bonfire dining, Mr Porter lights Amsterdam’s new fire. 

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